Professional Certificate in Market Analysis: Market Research Techniques

-- viewing now

The Professional Certificate in Market Analysis: Market Research Techniques is a comprehensive course designed to equip learners with essential skills in market research. This certificate program highlights the importance of data-driven decision-making and provides insights into consumer behavior, market trends, and competitive intelligence.

4.5
Based on 2,035 reviews

3,357+

Students enrolled

GBP £ 140

GBP £ 202

Save 44% with our special offer

Start Now

About this course

With the increasing demand for market research analysts in various industries, this course offers a solid foundation in methodologies, tools, and techniques required to excel in this field. By enrolling in this course, learners will gain expertise in designing and implementing market research studies, analyzing data, and interpreting results to drive strategic business decisions. The course curriculum covers essential topics such as survey design, focus groups, data analysis, and market segmentation. Upon completion, learners will be equipped with the necessary skills to advance their careers in market research or related fields, making them valuable assets to any organization.

100% online

Learn from anywhere

Shareable certificate

Add to your LinkedIn profile

2 months to complete

at 2-3 hours a week

Start anytime

No waiting period

Course Details


• Market Research Fundamentals
• Defining Research Objectives and Questions
• Secondary Research: Data Collection and Analysis
• Primary Research: Survey Design and Sampling
• Quantitative and Qualitative Research Methods
• Data Analysis Techniques for Market Research
• Market Segmentation and Targeting Strategies
• Positioning and Branding in Market Research
• Communicating Research Findings and Insights
• Emerging Trends in Market Research Techniques

Career Path

In this Professional Certificate in Market Analysis, we focus on enhancing your skills in Market Research Techniques. Here are some statistics that showcase the current job market trends and skill demand in the UK: - **Market Research Analyst**: With a demand of 7,500 job openings, these professionals are responsible for gathering and analyzing data to help companies make informed business decisions. - **Marketing Specialist**: With 6,500 job openings, Marketing Specialists create and implement marketing plans to promote products or services and build brand awareness. - **Business Intelligence Analyst**: Demand stands at 6,000 job openings, and these professionals gather, analyze, and interpret data to help companies optimize their business strategies. - **Data Analyst**: With 8,000 job openings, Data Analysts collect, process, and perform statistical analyses on data to help organizations make data-driven decisions. - **Consumer Insight Analyst**: At 5,000 job openings, Consumer Insight Analysts evaluate and interpret market research data to help companies better understand their customers and develop effective marketing strategies. These roles are essential in today's competitive market, and our Professional Certificate in Market Analysis will help you gain a comprehensive understanding of these Market Research Techniques.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

Why people choose us for their career

Loading reviews...

Frequently Asked Questions

What makes this course unique compared to others?

How long does it take to complete the course?

What support will I receive during the course?

Is the certificate recognized internationally?

What career opportunities will this course open up?

When can I start the course?

What is the course format and learning approach?

Course fee

MOST POPULAR
Fast Track: GBP £140
Complete in 1 month
Accelerated Learning Path
  • 3-4 hours per week
  • Early certificate delivery
  • Open enrollment - start anytime
Start Now
Standard Mode: GBP £90
Complete in 2 months
Flexible Learning Pace
  • 2-3 hours per week
  • Regular certificate delivery
  • Open enrollment - start anytime
Start Now
What's included in both plans:
  • Full course access
  • Digital certificate
  • Course materials
All-Inclusive Pricing • No hidden fees or additional costs

Get course information

We'll send you detailed course information

Pay as a company

Request an invoice for your company to pay for this course.

Pay by Invoice

Earn a career certificate

Sample Certificate Background
PROFESSIONAL CERTIFICATE IN MARKET ANALYSIS: MARKET RESEARCH TECHNIQUES
is awarded to
Learner Name
who has completed a programme at
London College of Foreign Trade (LCFT)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
SSB Logo

4.8
New Enrollment