Executive Development Programme in AI Marketing Customer Engagement
-- ViewingNowThe Executive Development Programme in AI Marketing Customer Engagement is a certificate course designed to meet the growing industry demand for AI-driven marketing professionals. This program emphasizes the importance of utilizing artificial intelligence to enhance customer engagement, a critical aspect of modern business strategy.
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Unit 1: Introduction to AI Marketing Customer Engagement
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Unit 2: Understanding Customer Segmentation with AI
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Unit 3: AI-Powered Personalization in Marketing
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Unit 4: Predictive Analytics in Customer Engagement
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Unit 5: Machine Learning Algorithms and Customer Behavior Analysis
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Unit 6: Natural Language Processing (NLP) in Marketing
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Unit 7: Chatbots and Virtual Assistants for Customer Service
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Unit 8: Data Privacy and Ethical Considerations in AI Marketing
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Unit 9: Building an AI-Driven Marketing Strategy
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Unit 10: Evaluating and Measuring the Impact of AI in Marketing
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