Masterclass Certificate in Online Market Targeting: Segmentation Strategies
-- ViewingNowThe Masterclass Certificate in Online Market Targeting: Segmentation Strategies course is a comprehensive program designed to equip learners with essential skills in digital market segmentation. This course emphasizes the importance of understanding customer behavior and preferences to create effective marketing strategies.
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โข Unit 1: Introduction to Online Market Targeting & Segmentation Strategies
โข Unit 2: Understanding Customer Segmentation & Primary Segmentation Bases
โข Unit 3: Demographic, Firmographic, & Geographic Segmentation
โข Unit 4: Psychographic & Behavioral Segmentation
โข Unit 5: Benefits of Effective Market Segmentation
โข Unit 6: Online Market Research for Targeting & Segmentation
โข Unit 7: Data Analysis Techniques for Segmentation
โข Unit 8: Developing Online Market Segmentation Strategies
โข Unit 9: Implementing & Evaluating Segmentation Strategies
โข Unit 10: Case Studies: Successful Online Market Segmentation
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