Certificate in Global Brand Protection Practices
-- ViewingNowThe Certificate in Global Brand Protection Practices is a comprehensive course designed to empower professionals in combating counterfeiting and safeguarding their brand's value. This course highlights the importance of brand protection in today's interconnected world, where intellectual property theft can lead to significant financial losses and damaged reputations.
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• Introduction to Global Brand Protection Practices
• Understanding Intellectual Property Rights
• The Role of Trademarks in Brand Protection
• Copyright and Patent Laws in Brand Protection
• Internet and Digital Brand Protection Strategies
• Anti-Counterfeiting Techniques and Tools
• Global Brand Protection: Regional Considerations
• Building a Brand Protection Strategy
• Monitoring, Enforcing, and Measuring Brand Protection
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