Executive Development Programme in Drink Sales Leadership
-- ViewingNowThe Executive Development Programme in Drink Sales Leadership is a certificate course designed to empower professionals with the strategic skills necessary to excel in the beverage industry. This program emphasizes the importance of leadership, innovation, and customer-centric approaches in drink sales, meeting the high demand for experts who can drive growth and profitability in this dynamic sector.
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โข Sales Strategy and Planning: Understanding market trends, customer insights, and competitor analysis to develop effective sales strategies and plans.
โข Building High-Performing Sales Teams: Recruiting, training, and motivating sales teams to achieve exceptional results, including topics on leadership, team dynamics, and performance management.
โข Customer Relationship Management (CRM): Implementing CRM strategies and tools to manage customer relationships, sales pipelines, and forecasting.
โข Negotiation and Influencing Skills: Developing advanced negotiation and influencing skills to drive profitable sales deals and build long-term customer relationships.
โข Product Knowledge and Portfolio Management: Gaining in-depth product knowledge and understanding how to manage product portfolios for maximum sales impact.
โข Sales Performance Metrics and Analytics: Measuring sales performance using key metrics and analytics, and using data to make informed decisions.
โข Sales Operations and Enablement: Understanding sales operations and enablement, including sales processes, technology, and data management.
โข Building Brand Equity: Developing and executing brand strategies to build brand equity, drive customer loyalty, and increase sales.
โข Regulatory Compliance and Ethics: Ensuring compliance with relevant regulations, laws, and ethical standards in sales practices.
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