Executive Development Programme in Competitive Intelligence Strategies and Implementation
-- ViewingNowThe Executive Development Programme in Competitive Intelligence Strategies and Implementation is a certificate course designed to empower professionals with the necessary skills to excel in today's data-driven business landscape. This programme emphasizes the importance of competitive intelligence in making informed strategic decisions, driving growth, and staying ahead in a rapidly evolving market.
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⢠Competitive Intelligence Fundamentals: Understanding the concept, importance, and ethical considerations of Competitive Intelligence (CI)
⢠Intelligence Collection Techniques: Gathering information through various sources, such as OSINT, HUMINT, and databases
⢠Analysis and Interpretation: Transforming raw data into actionable insights, using tools and techniques such as SWOT, PESTLE, and Porter's Five Forces
⢠Strategic Intelligence: Integrating CI into strategic planning and decision-making processes
⢠Competitive Intelligence Tools: Utilizing technology, software, and platforms for efficient CI management
⢠CI Program Management: Establishing, maintaining, and optimizing a CI function within an organization
⢠Competitor Profiling: Identifying and analyzing key competitors, their strengths, weaknesses, opportunities, and threats
⢠Market Intelligence: Monitoring and analyzing market trends, customer needs, and industry developments
⢠Intelligence Sharing and Communication: Effectively sharing CI findings with stakeholders and decision-makers
⢠Risk Management and Mitigation: Identifying and addressing potential risks and threats through CI
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