Executive Development Programme in Targeted Data Collection
-- ViewingNowExecutive Development Programme in Targeted Data Collection: a certificate course addressing the exigent need for data-driven decision making in today's digital economy. This programme equips learners with essential skills in strategic data collection, empowering them to drive business growth, improve operational efficiency, and reduce costs.
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⢠Data Collection Methods: Introduction to various data collection methods, including surveys, interviews, focus groups, and observational studies. Emphasis on selecting the most appropriate method for a given situation. ⢠Survey Design: Best practices for creating effective surveys, including question design, answer options, and survey structure. ⢠Interview Techniques: Strategies for conducting effective interviews, including how to structure interviews, ask open-ended questions, and handle difficult responses. ⢠Focus Group Facilitation: Techniques for facilitating focus groups, including how to structure the discussion, encourage participation, and handle dominant or passive participants. ⢠Observational Research: Overview of observational research, including its benefits and limitations, and how to conduct effective observational studies. ⢠Data Collection Ethics: Discussion of ethical considerations in data collection, including privacy, confidentiality, and informed consent. ⢠Data Collection Technology: Introduction to technology used in data collection, including online survey tools, mobile data collection apps, and wearable devices. ⢠Data Quality Control: Best practices for ensuring data quality, including data validation, data cleaning, and data verification. ⢠Data Collection Budgeting: Strategies for budgeting for data collection, including estimating costs, allocating resources, and managing expenses.
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