Professional Certificate in Online Course Marketing: Student Acquisition

Name: Professional Certificate in Online Course Marketing: Student Acquisition
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The Professional Certificate in Online Course Marketing: Student Acquisition is a vital course designed to equip learners with essential skills needed in the rapidly growing e-learning industry. This program focuses on student acquisition, emphasizing modern marketing strategies, tactics, and tools to attract and engage students effectively.

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AboutThisCourse

In today's digital age, the demand for online courses has surged, creating a high industry need for marketing professionals who specialize in this niche. By enrolling in this certificate course, learners will gain a competitive edge, developing in-depth knowledge of online marketing funnels, search engine optimization (SEO), content marketing, and social media advertising. Upon completion, learners will be equipped with the skills necessary to design and implement successful online course marketing campaigns, opening up various career advancement opportunities in the e-learning and marketing sectors.

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CourseDetails

• Online Course Platforms & Marketplaces
• Understanding Target Audience & Personas
• Search Engine Optimization (SEO) for Course Listings
• Content Marketing & Blogging for Course Promotion
• Social Media Marketing for Online Courses
• Email Marketing for Student Acquisition
• Paid Advertising: Google Ads & Social Media Ads
• Conversion Rate Optimization for Course Landing Pages
• Analytics & Performance Tracking in Course Marketing
• Building & Managing Affiliate Networks for Student Acquisition

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

CompleteInOneMonth

AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

CompleteInTwoMonths

FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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PROFESSIONAL CERTIFICATE IN ONLINE COURSE MARKETING: STUDENT ACQUISITION

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London College of Foreign Trade (LCFT)

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05 May 2025

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