Certificate in Crisis Communication and Response Planning for Practitioners
-- ViewingNowThe Certificate in Crisis Communication and Response Planning for Practitioners is a comprehensive course that equips learners with essential skills to manage and navigate crises effectively. In today's fast-paced and unpredictable business environment, the importance of crisis communication cannot be overstated.
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โข Introduction to Crisis Communication – Understanding the importance of effective communication during a crisis, the role of a crisis communication practitioner, and the key principles of crisis communication.
โข Risk Assessment & Preparedness – Identifying potential crises and their impact, developing a crisis communication plan, and preparing response strategies.
โข Media Relations – Building relationships with the media, crafting effective messages for the media, and managing media interviews during a crisis.
โข Social Media Management – Utilizing social media during a crisis, monitoring social media for potential threats, and managing social media during a crisis.
โข Internal Communication – Communicating with employees during a crisis, addressing their concerns, and maintaining their trust.
โข Stakeholder Engagement – Identifying key stakeholders, engaging with them during a crisis, and addressing their concerns.
โข Ethical Considerations – Understanding the ethical implications of crisis communication, maintaining transparency, and upholding the organization's reputation.
โข Recovery & Evaluation – Evaluating the effectiveness of the crisis communication plan, learning from the crisis, and implementing changes for future preparedness.
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- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- NotAccreditedRecognized
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- ComplementaryFormalQualifications
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- ThreeFourHoursPerWeek
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- TwoThreeHoursPerWeek
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