Executive Development Programme in AI Marketing Mastery Workshop

Name: Executive Development Programme in AI Marketing Mastery Workshop
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The Executive Development Programme in AI Marketing Mastery is a certificate course designed to equip marketing professionals with the essential skills needed to thrive in today's data-driven world. This programme focuses on the application of Artificial Intelligence (AI) in marketing, a critical area of growth and transformation in the industry.

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AboutThisCourse

With the increasing demand for AI-savvy marketers, this course is crucial for career advancement. It provides learners with a deep understanding of AI technologies, their potential impact on marketing strategies, and how to leverage them to drive business growth. Through hands-on workshops and real-world case studies, learners will gain practical experience in using AI tools for customer segmentation, predictive analytics, personalization, and more. They will also learn how to measure the effectiveness of AI-powered marketing campaigns and make data-driven decisions. By the end of the course, learners will have a competitive edge in the job market, with the ability to lead AI marketing initiatives and drive innovation in their organizations.

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CourseDetails

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Unit 1: Introduction to AI Marketing
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Unit 2: AI & Machine Learning Fundamentals for Marketing
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Unit 3: Data Analysis & Visualization Tools for AI Marketing
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Unit 4: AI-Driven Customer Segmentation & Personalization
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Unit 5: AI-Powered Marketing Automation & Campaign Optimization
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Unit 6: Predictive Analytics & Forecasting in Marketing with AI
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Unit 7: Natural Language Processing (NLP) & Conversational AI for Marketing
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Unit 8: Ethics, Bias, & Regulations in AI Marketing
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Unit 9: AI Marketing Success Stories & Case Studies
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Unit 10: Developing an AI Marketing Strategy for Your Organization

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BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN AI MARKETING MASTERY WORKSHOP

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London College of Foreign Trade (LCFT)

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05 May 2025

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