Executive Development Programme in Digital AI Marketing Strategies

Name: Executive Development Programme in Digital AI Marketing Strategies
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The Executive Development Programme in Digital AI Marketing Strategies certificate course is a comprehensive program designed to equip learners with essential skills for career advancement in the rapidly evolving digital marketing landscape. This course emphasizes the importance of artificial intelligence (AI) in digital marketing strategies and covers topics such as data-driven marketing, customer relationship management, and marketing automation.

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AboutThisCourse

With the increasing demand for digital marketing professionals who can leverage AI to drive business growth, this course is highly relevant for marketing professionals, business leaders, and entrepreneurs looking to stay ahead of the curve. Learners will gain hands-on experience with the latest digital marketing tools and techniques, enabling them to develop effective marketing strategies that deliver measurable results. By completing this course, learners will not only enhance their digital marketing skills but also demonstrate their commitment to staying up-to-date with the latest industry trends and best practices. This will give them a competitive edge in the job market and help them advance their careers in digital marketing.

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CourseDetails

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Unit 1: Introduction to Digital AI Marketing Strategies
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Unit 2: AI-Powered Data Analytics in Marketing
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Unit 3: AI-Driven Personalization and Customer Segmentation
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Unit 4: Digital Advertising and Programmatic Ad Buying
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Unit 5: Social Media Listening and Engagement Tools
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Unit 6: Content Marketing and AI-Generated Content
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Unit 7: SEO and AI-Optimized Keywords
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Unit 8: Email Marketing and AI-Powered Automation
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Unit 9: Measuring and Optimizing Marketing Metrics with AI
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Unit 10: Emerging Trends in Digital AI Marketing Strategies

CareerPath

In this Executive Development Programme in Digital AI Marketing Strategies, you'll dive into the world of AI-driven marketing and gain insight into the most sought-after roles in the UK market. Here's a glimpse of the current trends in the AI marketing landscape: 1. **AI Product Manager**: Spearheading the development and launch of AI-based marketing solutions, AI Product Managers see an average salary range of £55,000 - £90,000. 2. **AI Solutions Architect**: Designing scalable and secure AI infrastructure for marketing purposes, these professionals earn between £60,000 - £110,000 annually. 3. **AI Marketing Analyst**: Utilising AI tools to analyse market trends and customer behaviour, AI Marketing Analysts typically make £30,000 - £60,000 per year. 4. **AI Content Developer**: Creating compelling content with AI algorithms, these experts earn between £35,000 - £70,000. 5. **AI Strategy Consultant**: Advising businesses on AI adoption in marketing, these professionals can earn from £70,000 - £150,000+. These roles require skills like data analysis, AI tools expertise, strategic planning, and content development. By participating in this programme, you'll enhance your proficiency in these areas and boost your career prospects in Digital AI Marketing Strategies.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN DIGITAL AI MARKETING STRATEGIES

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London College of Foreign Trade (LCFT)

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05 May 2025

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