Global Certificate in Data Science for Marketing Growth

Name: Global Certificate in Data Science for Marketing Growth
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The Global Certificate in Data Science for Marketing Growth is a comprehensive course that bridges the gap between data science and marketing. This certification is vital in today's data-driven world, where businesses rely on data-backed decisions for growth.

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AboutThisCourse

It equips learners with essential skills in data analysis, machine learning, and marketing strategy, making them highly attractive to employers. The course caters to the increasing industry demand for professionals who can leverage data for marketing growth. According to IBM, the demand for data scientists will see a 28% increase by 2024. By gaining these skills, learners can advance their careers in various sectors, including marketing, finance, healthcare, and technology. The course content is practical and relevant, covering topics like customer segmentation, predictive analytics, and marketing ROI. Upon completion, learners will have a solid understanding of how to use data to drive marketing strategies, providing them with a competitive edge in the job market.

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CourseDetails

• Data Science Foundations: Understanding Data, Data Types, and Data Structures
• Data Analysis Tools for Marketing: Excel, SQL, Python, R
• Data Visualization in Marketing: Tableau, PowerBI, matplotlib, seaborn
• Statistical Methods for Marketing Data Science: Hypothesis Testing, Regression Analysis, Time Series Analysis
• Machine Learning Algorithms: Supervised, Unsupervised, and Reinforcement Learning
• Predictive Analytics for Marketing: Customer Segmentation, Churn Prediction, Product Recommendations
• Big Data and Data Science: Hadoop, Spark, Hive, Pig
• Data Ethics and Privacy: Understanding the Implications for Marketing Data Science
• Data Science Project Management: Best Practices, Tools, and Techniques

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN DATA SCIENCE FOR MARKETING GROWTH

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London College of Foreign Trade (LCFT)

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05 May 2025

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