Global Certificate in Persuasive Design Psychology: User Engagement Tactics

Name: Global Certificate in Persuasive Design Psychology: User Engagement Tactics
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The Global Certificate in Persuasive Design Psychology: User Engagement Tactics is a comprehensive course that teaches learners the principles of persuasive design psychology and how to apply them to increase user engagement. This course is essential for anyone looking to advance their career in UX/UI design, product management, or digital marketing.

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AboutThisCourse

In today's digital world, understanding how to design products that are not only useful but also engaging is critical to success. This course provides learners with the skills they need to create products that users love, leading to higher customer satisfaction, increased loyalty, and improved business outcomes. The course covers topics such as the psychology of motivation, persuasive patterns, and user feedback loops. Learners will also have the opportunity to apply their knowledge in real-world scenarios, giving them the practical experience they need to succeed in their careers. With a focus on industry demand, this course is designed to equip learners with the essential skills they need to stay ahead in a competitive job market. By the end of the course, learners will have a deep understanding of persuasive design psychology and how to use it to create products that users can't put down.

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CourseDetails

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Unit 1: Introduction to Persuasive Design Psychology
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Unit 2: User Engagement: Theories and Frameworks
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Unit 3: Behavioral Psychology for User Engagement
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Unit 4: The Power of Persuasive Patterns & Heuristics
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Unit 5: Cognitive Biases and User Behavior
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Unit 6: Emotional Design and User Engagement
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Unit 7: Ethical Considerations in Persuasive Design
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Unit 8: Persuasive Design Psychology in Product Development
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Unit 9: Measuring and Analyzing Persuasive Design Success
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Unit 10: Advanced Persuasive Design Tactics and Case Studies

CareerPath

In the UK, the demand for professionals with a Global Certificate in Persuasive Design Psychology is on the rise. With a keen understanding of user engagement tactics, these experts are well-positioned to succeed in a variety of roles. 1. **Product Designer**: Focusing on both aesthetics and functionality, product designers create user-friendly products and services that meet strategic business goals. 2. **UX Designer**: User experience designers focus on optimizing the overall user experience, ensuring a seamless and enjoyable interaction between users and products. 3. **UI Designer**: User interface designers create visually appealing, intuitive interfaces for websites, applications, and other digital platforms. 4. **Interaction Designer**: These professionals design the interactions between users and products, ensuring that every click, tap, or swipe is well thought out and purposeful. 5. **Design Psychologist**: Applying psychological principles to design, these experts help create persuasive and engaging experiences that drive desired user behavior. 6. **Design Researcher**: By conducting thorough user research, design researchers uncover insights that inform and improve the design process.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
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BasicComputerSkills
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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN PERSUASIVE DESIGN PSYCHOLOGY: USER ENGAGEMENT TACTICS

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London College of Foreign Trade (LCFT)

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05 May 2025

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