Executive Development Programme in Conversion Optimization Training

Name: Executive Development Programme in Conversion Optimization Training
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The Executive Development Programme in Conversion Optimization Training is a certificate course designed to equip learners with the latest skills in conversion rate optimization (CRO). This program is crucial in today's digital age where businesses strive to maximize their online potential.

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AboutThisCourse

The course covers essential topics such as A/B testing, user experience (UX) design, and data analysis, providing a comprehensive understanding of CRO strategies. With the increasing demand for digital marketing professionals, this course offers a valuable opportunity for learners to advance their careers. By gaining expertise in CRO, learners can help businesses improve their website performance, increase sales, and enhance customer engagement. The course is delivered by industry experts, ensuring learners receive practical, relevant training that can be applied immediately in the workplace. In summary, this Executive Development Programme in Conversion Optimization Training is a crucial investment for any professional looking to stay ahead in the competitive digital marketing landscape. By equipping learners with essential CRO skills, the course opens up new career advancement opportunities and helps businesses thrive online.

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CourseDetails

• Introduction to Conversion Optimization: Understanding the basics, key metrics, and benefits.

• User Research and Experience Design: Techniques for understanding user behavior and designing effective conversion funnels.

• A/B Testing and Multivariate Testing: Methodologies for testing and optimizing website elements and layouts.

• Landing Page Optimization: Best practices for creating high-converting landing pages.

• Copywriting for Conversion: Crafting persuasive and compelling copy to drive conversions.

• Data Analysis for Conversion Optimization: Using data to inform optimization decisions and measure success.

• Behavioral Psychology and User Persuasion: Leveraging psychological principles to influence user behavior and increase conversions.

• Tools and Platforms for Conversion Optimization: Overview and comparison of popular conversion optimization tools and platforms.

• Scaling and Automating Conversion Optimization: Strategies for efficiently scaling and automating optimization efforts.

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BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN CONVERSION OPTIMIZATION TRAINING

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London College of Foreign Trade (LCFT)

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05 May 2025

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