Global Certificate in Employee Advocacy: Authentic Engagement

Name: Global Certificate in Employee Advocacy: Authentic Engagement
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The Global Certificate in Employee Advocacy: Authentic Engagement is a comprehensive course that empowers learners with the skills to transform employees into brand ambassadors. This course emphasizes the importance of authentic engagement, which is critical in today's digital age.

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AboutThisCourse

Learners will discover how to create and implement effective employee advocacy programs that boost brand visibility, employee engagement, and business growth. With the increasing demand for employee advocacy in various industries, this course provides a timely and essential skill set. It equips learners with the knowledge to leverage the power of their workforce, fostering a culture of shared values and experiences. The course covers critical areas including strategy development, program execution, measurement, and optimization. Upon completion, learners will be able to design and manage successful employee advocacy initiatives, making them highly valuable in today's job market. This certification course is an excellent opportunity for marketing professionals, HR specialists, and communication managers to enhance their career prospects and make a significant impact in their organizations.

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CourseDetails

• Understanding Employee Advocacy: Definition and Benefits
• Building an Employee Advocacy Program: Strategy and Planning
• Engaging Employees: Internal Communication and Training
• Authentic Engagement: Encouraging Employee-Generated Content
• Measuring Success: Metrics and Analytics for Employee Advocacy
• Legal and Ethical Considerations: Guidelines and Best Practices
• Employer Branding and Employee Advocacy: Strengthening Company Reputation
• Social Media and Employee Advocacy: Leveraging Platforms for Maximum Impact
• Scaling and Sustaining Employee Advocacy Programs: Long-Term Planning

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN EMPLOYEE ADVOCACY: AUTHENTIC ENGAGEMENT

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London College of Foreign Trade (LCFT)

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05 May 2025

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