Professional Certificate in Public Relations: Smarter Communication
-- ViewingNowThe Professional Certificate in Public Relations: Smarter Communication is a comprehensive course designed to empower learners with essential skills for effective communication and reputation management. This program is critical in today's digital age, where businesses need to maintain a positive image and engage with their audience proactively.
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โข Unit 1: Introduction to Public Relations
โข Unit 2: Strategic Communication Planning
โข Unit 3: Media Relations and Press Releases
โข Unit 4: Digital and Social Media Management
โข Unit 5: Crisis Communication and Management
โข Unit 6: Stakeholder Engagement and Management
โข Unit 7: Corporate Social Responsibility (CSR) and Sustainability
โข Unit 8: Measuring Public Relations Campaigns
โข Unit 9: Writing for Public Relations
โข Unit 10: Ethics in Public Relations
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