Global Certificate in Banking Industry Competitive Analysis

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The Global Certificate in Banking Industry Competitive Analysis is a comprehensive course that equips learners with critical skills for success in the banking industry. This program is essential for professionals seeking to understand the complexities of the banking sector, analyze market trends, and gain a competitive edge.

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The course covers essential topics such as market research, competitive intelligence, and industry analysis. Learners will gain hands-on experience in analyzing market trends, identifying key competitors, and developing effective strategies to gain a competitive advantage. In today's rapidly changing banking industry, staying ahead of the competition is crucial. This course provides learners with the tools and techniques needed to analyze the industry, identify opportunities and threats, and make informed decisions that drive business growth. By completing this course, learners will be able to demonstrate their expertise in competitive analysis and contribute to the success of their organization. This certification is highly valued by employers and can help learners advance their careers in the banking industry.

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โ€ข Global Banking Industry Overview: Understanding the banking sector, its sub-sectors, and global trends
โ€ข Competitor Analysis Fundamentals: Analyzing competitors' strengths, weaknesses, opportunities, and threats (SWOT)
โ€ข Market Analysis: Examining market size, growth, segmentation, and customer behavior
โ€ข Porter's Five Forces: Evaluating industry competition, bargaining power of suppliers and buyers, threat of new entrants, and substitutes
โ€ข Benchmarking: Measuring performance against industry leaders and best practices
โ€ข Strategic Group Analysis: Identifying groups of competitors pursuing similar strategies
โ€ข Environmental Scanning: Monitoring external factors influencing the banking industry, such as economic, political, social, technological, and regulatory trends
โ€ข Value Chain Analysis: Discovering competitive advantages by examining primary and support activities
โ€ข Scenario Planning: Anticipating future competitive landscapes and preparing for various outcomes

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GLOBAL CERTIFICATE IN BANKING INDUSTRY COMPETITIVE ANALYSIS
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ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London College of Foreign Trade (LCFT)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
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