Executive Development Programme in Market Research Strategies Implementation
-- ViewingNowThe Executive Development Programme in Market Research Strategies Implementation is a certificate course designed to empower professionals with the necessary skills to drive data-driven decision making in their organizations. This program emphasizes the importance of market research in developing effective business strategies, and teaches learners how to plan, implement, and interpret market research studies.
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โข Market Research Fundamentals
โข Defining Research Objectives and Questions
โข Secondary Research: Data Collection and Analysis
โข Primary Research: Survey Design and Sampling
โข Primary Research: Qualitative and Quantitative Methods
โข Data Analysis Techniques for Market Research
โข Market Segmentation and Targeting Strategies
โข Developing Effective Market Research Reports
โข Implementing Market Research Insights for Business Decisions
โข Ethical Considerations in Market Research
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