Executive Development Programme in Lean Search Engine Optimization

Name: Executive Development Programme in Lean Search Engine Optimization
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The Executive Development Programme in Lean Search Engine Optimization (SEO) is a certificate course designed to provide professionals with essential skills to excel in the digital marketing industry. This program emphasizes the importance of lean SEO, a data-driven and iterative approach to optimizing websites for search engines, which focuses on maximizing efficiency and return on investment.

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AboutThisCourse

In today's digital age, there is a high demand for SEO specialists who can help businesses improve their online visibility, drive traffic, and increase revenue. This course equips learners with the latest SEO techniques, tools, and best practices, enabling them to stay ahead of the competition and advance their careers in this rapidly evolving field. Through hands-on training and real-world examples, learners will acquire practical skills in keyword research, on-page optimization, link building, technical SEO, and analytics. By the end of the course, learners will have a comprehensive understanding of how to create and implement effective SEO strategies that deliver measurable results.

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CourseDetails

• Unit 1: Introduction to Lean Search Engine Optimization (Lean SEO)
• Unit 2: Understanding User Experience (UX) and its Role in Lean SEO
• Unit 3: Keyword Research and Intent Analysis for Lean SEO
• Unit 4: Technical SEO for Streamlined Website Performance
• Unit 5: On-page and On-site Optimization Techniques
• Unit 6: Content Marketing Strategy for Lean SEO
• Unit 7: Link Building and Off-page Optimization for Lean SEO
• Unit 8: Measuring and Analyzing Key Performance Indicators (KPIs) in Lean SEO
• Unit 9: Advanced Lean SEO Strategies and Tools
• Unit 10: Case Studies: Real-world Lean SEO Implementation and Results

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN LEAN SEARCH ENGINE OPTIMIZATION

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London College of Foreign Trade (LCFT)

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05 May 2025

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