Professional Certificate in Brand Extension Strategies: Product Line Expansion

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The Professional Certificate in Brand Extension Strategies: Product Line Expansion is a comprehensive course that focuses on the crucial skills needed to develop and implement successful brand extension strategies. This certificate program emphasizes the importance of expanding product lines, exploring new markets, and driving business growth.

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AboutThisCourse

In today's competitive market, companies are constantly seeking professionals who can help them extend their brand presence and reach new audiences. This course equips learners with essential skills to address industry demand, providing a deep understanding of brand development, market research, and product innovation. By the end of this program, learners will have gained the expertise to identify opportunities for brand extension, assess market potential, and develop innovative product line strategies. These skills are vital for career advancement in various industries, including marketing, brand management, and product development, empowering professionals to make informed decisions and drive sustainable business growth.

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CourseDetails

• Unit 1: Introduction to Brand Extension Strategies
• Unit 2: Understanding Brand Equity and its Role in Product Line Expansion
• Unit 3: The Psychology of Brand Extensions
• Unit 4: Market Research for Product Line Expansion
• Unit 5: Legal and Ethical Considerations in Brand Extension
• Unit 6: Successful Brand Extension Examples
• Unit 7: Common Pitfalls and Challenges in Brand Extension Strategies
• Unit 8: Metrics for Measuring Brand Extension Success
• Unit 9: Developing a Brand Extension Strategy: From Ideation to Implementation
• Unit 10: Case Studies in Product Line Expansion

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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PROFESSIONAL CERTIFICATE IN BRAND EXTENSION STRATEGIES: PRODUCT LINE EXPANSION
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London College of Foreign Trade (LCFT)
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05 May 2025
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