Professional Certificate in Social Listening: Engaging Conversations

Name: Professional Certificate in Social Listening: Engaging Conversations
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The Professional Certificate in Social Listening: Engaging Conversations is a comprehensive course that teaches learners how to monitor and analyze conversations on social media to enhance brand reputation, customer engagement, and marketing strategies. This certificate course is essential for professionals in marketing, public relations, customer service, and communications who want to stay updated on the latest trends in social listening and engagement.

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AboutThisCourse

With the increasing importance of social media in business, there is a growing demand for professionals who can effectively analyze and engage in online conversations. This course equips learners with the essential skills to interpret social data, measure the impact of social media campaigns, and make data-driven decisions. Learners will also gain hands-on experience with social listening tools and techniques, enabling them to apply their knowledge in real-world situations. By completing this course, learners will be able to demonstrate their expertise in social listening and engagement, making them highly valuable to potential employers. This course is an excellent opportunity for professionals looking to advance their careers in marketing, public relations, and communications, as well as those looking to gain a competitive edge in the job market.

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CourseDetails

• Unit 1: Introduction to Social Listening
• Unit 2: Social Listening Tools and Technologies
• Unit 3: Data Analysis in Social Listening
• Unit 4: Social Media Monitoring and Measurement
• Unit 5: Developing a Social Listening Strategy
• Unit 6: Engaging with Online Communities
• Unit 7: Building Relationships through Social Listening
• Unit 8: Reputation Management and Crisis Communications
• Unit 9: Social Listening for Customer Experience
• Unit 10: Future Trends in Social Listening

CareerPath

This visually engaging 3D pie chart highlights the job market trends in the UK for the Professional Certificate in Social Listening: Engaging Conversations. The data presented includes four primary roles related to this field: Social Listening Analyst, Digital Marketing Specialist, Content Strategist, and Brand Manager. Each role's percentage within the job market is represented, providing valuable insights for those interested in pursuing a career in social listening. The transparency of the chart background and its responsive design ensure accessibility and easy readability on all devices. Stay updated on industry relevance and skill demand with this informative chart.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
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BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

CompleteInTwoMonths

FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN SOCIAL LISTENING: ENGAGING CONVERSATIONS

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London College of Foreign Trade (LCFT)

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05 May 2025

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