Global Certificate in Sales Techniques: Persuasion Strategies

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The Global Certificate in Sales Techniques: Persuasion Strategies is a comprehensive course designed to enhance your sales skills and techniques. This certification emphasizes the significance of persuasive communication, enabling learners to influence customers effectively and ethically.

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The course is essential for anyone seeking to advance their career in sales or business development, as it provides practical strategies to close deals, manage customer relationships, and build brand loyalty. In today's competitive marketplace, the ability to persuade and influence is crucial for success. This course equips learners with essential skills to excel in sales, negotiation, and customer service. The curriculum covers various persuasion techniques, including psychological triggers, storytelling, and objection handling. By completing this course, learners will gain a competitive edge in their careers, boost their confidence, and enhance their earning potential. In summary, the Global Certificate in Sales Techniques: Persuasion Strategies is a valuable investment in your professional development, providing you with the tools and techniques to succeed in sales and beyond.

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โ€ข Understanding Persuasion in Sales: This unit will cover the basics of persuasion and its importance in sales. It will also discuss the difference between persuasion and manipulation.
โ€ข Building Rapport: This unit will focus on building rapport with potential customers, including body language, active listening, and questioning techniques.
โ€ข Identifying Customer Needs: This unit will cover how to identify customer needs, wants, and pain points, and how to use that information to tailor your sales pitch.
โ€ข Overcoming Objections: This unit will discuss common objections that salespeople face and strategies for overcoming them, including reframing, legitimizing, and looping.
โ€ข Using Storytelling in Sales: This unit will explore the power of storytelling in sales, including how to craft a compelling narrative and how to use storytelling to build trust and rapport with customers.
โ€ข Leveraging Social Proof: This unit will cover the concept of social proof and how to use it to build credibility and increase sales.
โ€ข Handling Price Objections: This unit will discuss strategies for handling price objections, including demonstrating value, offering payment plans, and negotiating.
โ€ข Closing Techniques: This unit will cover various closing techniques, including the assumptive close, the alternative choice close, and the trial close.
โ€ข Following Up: This unit will cover the importance of following up with customers after the sale, including strategies for maintaining relationships and upselling.
โ€ข Ethical Considerations in Sales: This unit will discuss ethical considerations in sales, including the importance of honesty, transparency, and building long-term relationships with customers.

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GLOBAL CERTIFICATE IN SALES TECHNIQUES: PERSUASION STRATEGIES
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ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London College of Foreign Trade (LCFT)
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05 May 2025
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