Global Certificate in Service Innovation Skills
-- ViewingNowThe Global Certificate in Service Innovation Skills course is a comprehensive program designed to equip learners with essential skills for career advancement in today's service-driven economy. This course emphasizes the importance of service innovation in creating value for customers and driving business success.
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โข Service Design Thinking: Understanding the customer's needs and creating innovative services to meet those needs. This unit will cover the key principles of design thinking, customer journey mapping, and service blueprinting.
โข Service Innovation Strategy: Developing a clear strategy for service innovation, including defining the vision, goals, and key performance indicators. This unit will also cover the importance of stakeholder management and communication.
โข Idea Generation and Evaluation: Generating and evaluating new service ideas using a range of techniques, including brainstorming, mind mapping, and SWOT analysis. This unit will also cover the importance of prototyping and testing.
โข Service Prototyping and Co-creation: Creating prototypes of new services and involving customers in the co-creation process. This unit will cover the key principles of prototyping, including user testing, feedback, and iteration.
โข Service Implementation and Launch: Planning and implementing the launch of new services, including project management, resource allocation, and risk management. This unit will also cover the importance of post-launch evaluation and continuous improvement.
โข Service Marketing and Sales: Developing and implementing marketing and sales strategies for new services, including segmentation, targeting, positioning, and pricing. This unit will also cover the key principles of sales techniques and customer relationship management.
โข Service Operations and Delivery: Managing the day-to-day operations and delivery of new services, including process design, quality management, and capacity planning. This unit will also cover the key principles of service recovery and continuous improvement.
โข Service Measurement and Analytics: Measuring and analyzing the performance of new services, including key performance indicators, customer feedback, and financial metrics. This unit will also cover the importance of data-driven decision making and continuous improvement.
โข Service Culture and Leadership: Developing a culture of service innovation and leadership, including the key principles of change management, motivation, and empowerment. This unit will also cover the importance of communication, collaboration, and employee engagement.
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