Executive Development Programme in Data Analytics for Online Advertising
-- viewing nowThe Executive Development Programme in Data Analytics for Online Advertising is a certificate course that empowers professionals with the essential skills to thrive in the data-driven world of digital marketing. This programme emphasizes the importance of data-driven decision-making and strategic planning in online advertising, with hands-on experience in various analytical tools and techniques.
2,689+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Introduction to Data Analytics: Understanding the basics of data analytics, data collection, data cleaning, and data preprocessing.
• Data Visualization: Learning to present data in a visual format to identify trends, patterns, and outliers.
• Statistical Analysis: Understanding statistical methods and their application in data analytics.
• Machine Learning: Introduction to machine learning algorithms, supervised and unsupervised learning, and predictive modeling.
• Data Analytics for Online Advertising: Understanding how data analytics is applied in online advertising, including ad targeting, ad optimization, and conversion tracking.
• Data-Driven Decision Making: Applying data analytics to make informed business decisions, including setting KPIs, tracking performance, and A/B testing.
• Privacy and Security in Data Analytics: Understanding the legal and ethical considerations of data analytics, including data privacy and security regulations.
• Ethics in Data Analytics: Learning about ethical considerations when using data analytics, including avoiding bias and fairness in algorithms.
• Emerging Trends in Data Analytics: Staying up-to-date with the latest developments in data analytics and their impact on online advertising.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate