Executive Development Programme in Service Business Model Innovation
-- ViewingNowThe Executive Development Programme in Service Business Model Innovation certificate course is a comprehensive programme designed to meet the growing industry demand for professionals who can drive service innovation. This course emphasizes the importance of creating and delivering value through innovative service business models, addressing the needs of modern, customer-centric organizations.
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⢠Service Business Model Innovation: Understanding the concepts, frameworks, and tools for innovating service business models.
⢠Customer Experience Design: Creating value through customer-centric design and co-creation.
⢠Service Blueprinting: Mapping service processes, touchpoints, and resources for improvement and innovation.
⢠Service Dominant Logic: Shifting from a goods-dominant to a service-dominant perspective for competitive advantage.
⢠Servitization: Transforming manufacturing and product-based businesses into service-oriented ones.
⢠Digital Transformation: Leveraging digital technologies for service innovation and disruption.
⢠Service Pricing Models: Designing and implementing value-based pricing strategies.
⢠Service Marketing and Sales: Strategies for marketing and selling service offerings.
⢠Service Analytics: Measuring and analyzing service performance metrics for continuous improvement.
⢠Change Management: Leading and managing change in service organizations for successful innovation.
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