Global Certificate in Service Business Management
-- ViewingNowThe Global Certificate in Service Business Management is a comprehensive course designed to meet the growing industry demand for service business professionals. This certificate program emphasizes the importance of service management in today's business landscape and equips learners with essential skills for career advancement.
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Service Business Strategy & Planning - Developing effective service business strategies, service blueprinting, customer journey mapping, service design thinking, service innovation, service operations management.
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Customer Relationship Management - Customer experience management, customer loyalty, customer lifetime value, customer feedback management, voice of the customer, net promoter score (NPS).
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Service Quality & Improvement - Service quality measurement, service quality gap analysis, continuous service improvement, service level agreements (SLAs), six sigma, total quality management (TQM).
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Financial Management in Service Business - Service pricing strategies, cost management, budgeting, financial analysis, financial reporting, return on investment (ROI).
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Service Human Resources Management - Talent acquisition, talent management, leadership development, employee engagement, performance management, diversity and inclusion.
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Service Marketing & Sales - Service marketing mix, service differentiation, service positioning, service branding, sales management, customer segmentation.
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Service Operations & Technology Management - Service automation, service digitalization, service process optimization, service infrastructure management, service data management.
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Service Risk & Compliance Management - Service risk identification, service risk assessment, service risk mitigation, service compliance management, service audit, service disaster recovery.
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Service Innovation & Entrepreneurship - Service innovation strategies, service business model canvas, service ecosystem mapping, service entrepreneurship, service intrapreneurship.
This list of units is designed to provide a comprehensive and global perspective on service business management, covering the essential areas required to succeed in the service industry.
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